Privacy Policy

Last Updated: October 19, 2023

Privacy Policy Information

The following information on data protection applies when you visit our website (""), including the use of our online shop and services. Hereunder we provide information on the data processing type, purpose, and scope.

We are aware that you take the protection of your personal data very seriously, and the protection of your personal data is equally important to us. For this reason, we strictly comply with statutory provisions when collecting, processing, and using your data.

We apply technical and organizational measures to protect the personal data we receive from you. This includes training our employees in their obligation to comply with data privacy guidelines (Stickz employees exclusively implement customer services) and procedural and digital security measures related to processing your data.

The controller of this website and on dealing with your personal data according to Art. 4 no. 7 GDPR can be contacted concerning any questions about the data privacy through the methods below:

Legal Notice (Impressum)

Please note that the "In plain English" parts are not part of this legal document nor legally binding. Their inclusion is solely to provide convenience.

In plain English:
When you visit our site and use our services, we gather some data about you. We take your data protection seriously. We follow the law when handling your information and use digital measures to keep it secure. Also, these "in plain English" bits are here for convenience. They are not legally binding.

Personal Data

The following information applies to the processing of personal data. Personal data is any information related to an identified or identifiable natural person. Such data may be any information provided, such as name, address, email address, payment information or online identifiers, and browsing behavior.

In plain English:
Since we collect personal data, we have to explain what personal data is here. Think of your name, email address, and any other info that points directly to you.

Usage Data

Each time you visit our webpages, even if it is for informational purposes only, i.e., whenever you visit our webpages without logging in or registering an account, or knowingly transmit information to us (for example, when registering for a newsletter), we collect the following data, which your browser transmits to enable you to visit our webpages (usage data):

• IP address
• date and time of the request
• duration of the website visit
• time difference to
• Greenwich Mean Time (GMT)
• content of the request (exact website)
• access status/HTTP status code
• data volume transferred in each case
• the website where the request comes from
• browser, language of browser, browser
• software version
• operating system

For IT security reasons, we store the IP address in our IT system log files for 7 days from when the webpages were visited to identify and prevent (distributed) denial of service attacks. IP addresses are anonymized after 7 days by removing the last 8 bits of the IP addresses.

The legal basis for processing such data is our legitimate interest in the security of our website (Art. 6 para. 1 lit. f) GDPR).

In plain English:
Every time you visit our site, we collect some info to make sure the site works for you. This includes details like your IP address, how long you stayed, which page you asked for, and more. We do this to keep our site safe and secure.


When you visit our website or our online shop, cookies are stored on the device you use to access our website. Such cookies enable the systems of Stickz to recognize your browser and offer various personalized services.

Cookies are small text files (alphanumeric identifiers) stored on your terminal when you visit a webpage. The information stored is sent back to the respective servers during a repeat visit. We use first-party and third-party cookies, which may be session or temporary cookies.

Once the browser session has ended, session cookies are automatically deleted from your hard drive. These cookies store a so-called session ID to assign various requests from your browser to a common session. We use this type of cookie for the shopping cart feature and the user and license data functions. Using such cookies is a technical prerequisite for assigning all activities during multiple webpage visits to your account.

Temporary cookies are automatically deleted after a specified period of time or after 36 months maximum. The feedback given by cookies to the servers concerned in various browser sessions enables us to recognize repeat visitors to our website or to maintain the language or design settings selected for multiple website visits. A connection to customer accounts (if any) and thus possible identification is only made if the “Remember Me“ feature is selected during log-in so we may provide a personalized shopping experience.

The processing of data associated with the setting of the cookies required is based on our legitimate interest in providing the respective service requested (Art. 6 para. 1 lit. f) GDPR).

Servers only set third-party cookies if they are not identical to our servers, i.e., if they come from other websites you have visited. In contrast, first-party cookies on browsers are not accessible across domains. Third-party cookies are used when using our website and our online shop by some third-party companies (for further details about some selected providers used by us, see below under “Third-Party Providers“).

Furthermore, you may also configure your browser in the browser settings in such a way as to object to the use of specific types of cookies or to block them from the outset. You may visit our website if you have blocked the setting of cookies or have not consented to them. However, we would like to point out that in this case, you may not use our website to the full extent and may, in particular, not do any shopping by virtual shopping cart for technical reasons (see above).

Our website only uses technically essential cookies needed to provide all the services we offer. We proudly do not use any marketing, retargeting, or analytical cookies.

In plain English:
There are various types of cookies. Since we legitimately respect your privacy, we only use cookies necessary for our site to work and none for marketing or tracking.

Third-Party Providers


We accept payments through PayPal. When processing payments, some of your data will be passed to PayPal, including information required to process or support the payment, such as the purchase total and billing information.

Please see the PayPal Privacy Policy for more details.


We accept payments through Stripe for credit and debit cards. When processing payments, some of your data will be passed to Stripe, including information required to process or support the payment, such as the purchase total and billing information.

Please see the Stripe Privacy Policy for more details.


We use Flodesk to send you emails for our newsletter. When registering for our newsletter, some of your data will be passed to Flodesk, such as your name (if provided) and email address.

Please see the Flodesk Privacy Policy for more details.

Our newsletter regularly informs you about offers, promotions, and other news. You may register for our newsletter on our website by providing a valid email address.

We use the so-called double opt-in process for newsletter registrations. This means that we will send an email to the email address you provided when registering for our newsletter and request that you confirm the correctness of the registered email address and that you wish to receive our newsletter.

The legal basis for the above is your consent (Art. 6 para. 1 lit. a) GDPR in conjunction with Art. 7 para. 2 no. 3 UWG [German Unfair Competition Act]). You may revoke your consent at any time with future effect via the unsubscribe link contained in every email.

When you buy a Stickz software product or download a demo or free version of the software via our checkout form, we provide an option to sign up for our newsletter through a checkbox. If checked, you'll be subscribed to our newsletter, even if you previously unsubscribed. The legal basis for doing so is Art. 7 para. 3 UWG. However, you may object to the newsletter being sent at any time via the unsubscribe link in every email.


We embed YouTube videos on our webpages. YouTube is a video portal operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("YouTube"). When you watch a YouTube video embedded on our website, a connection to is established. This connection is required to display the respective video on our website in your browser. Google is responsible for the processing of data and the setting of cookies by YouTube. Such processing is beyond our control.

It should be noted that YouTube records and processes at least the IP address of your device, the date and time at which you watched the video, and the webpage you visited. Furthermore, a connection to Google's DoubleClick advertising network is established. Google provides further information on Google Ads as well as on opt-out options here as well as here.

If you are logged into YouTube when accessing our website, YouTube assigns the connection information to your YouTube account. To prevent this, you must either log out of YouTube before visiting our website or make the relevant settings in your YouTube account.

We use this service given our legitimate interest (Art. 6 para. 1 lit. f) GDPR) in the user-friendly design of our website.

For further information on the collection and use of data as well as on your rights and protection options, refer to the Google Privacy Policy.

In plain English:
We work with a few third-party providers, that we have to pass your data to. PayPal and Stripe for payments. Flodesk for our newsletter. YouTube for some videos on our site.

Retargeting & Analytics

Retargeting is a variant of online targeting in which suppliers mark users of an online service via the retargeting function. This function serves to present visitors to a website with interest-based advertisements as part of the advertising networks. To do this, your browser stores cookies which make it possible to recognize you as a visitor when you access websites that belong to the corresponding supplier’s advertising network. These pages display advertisements for products based on your previous internet activity, including products in which you have shown an interest on other websites which use the corresponding provider’s remarketing function.

Analytics help website owners understand how visitor use their websites by collecting data anonymously like which site was visited, which browser was used by the visitor, which country the visitor is from, and more.

On our website, we use an analytics tool that is fully anonymous and operates without the use of cookies. Besides that, we do not use any analytics services.

In plain English:
We don't use retargeting, so you won't see ads based on your previous online activity from us. Also, while we use an analytics tool to understand our website traffic, it's completely anonymous and doesn't use cookies.

Contact and Support Service


If you contact us by email, we will use your email address and your name so we can respond to your request.

In plain English:
This one should be clear. If you email us, we'll use your email address (considered personal data) to reply.

Additional User Account Data Processing

In order to be able to see your order data for current and previous orders, as well as the order status of your purchase at any time, and manage digital product downloads, we create an account for you during checkout. The obligatory data we require is your name, email address, and billing address, which we will automatically grab from the first order you place with us, and update whenever you make another purchase in the future using the same account. All other data are voluntary and marked accordingly.

We require your address and payment information for processing contracts if you want to use your user account for product purchases. Obligatory data are marked accordingly. All other data are voluntary.

The personal data submitted relating to this – those which are necessary to fulfill the contract and those which are voluntary – are saved with the option to change or correct them. You can change this data in your customer account in the customer area at any time.

Since we create an account for you automatically, we allow you to delete your account and all associated data, which can be done right within the account settings page. However, deleting your account means losing access to your order history and product downloads permanently.

In plain English:
When you buy something from us, we create an account for you. This lets you see your past and current orders, and download any products you bought. However, you have the option to delete your account.

Product Orders

You may place orders in our online shop via your user account by providing the personal data required for processing orders.

The data collected and stored by us for processing your orders are your name, address, email address, and payment information. All other information may be given voluntarily and is marked accordingly.

We store order data to record the order history. The order data are sent to you by email. When confirming an order by email, we do not reveal payment details but only the selected payment method.

The legal basis for processing order data is Art. 6 para 1 lit. b) GDPR.

In plain English:
When you order from our shop, we collect things like your name, address, email, etc. We keep a record of your purchases and send you emails about your orders.

Sharing Your Personal Information

Stickz is legally obliged to pass on information to third parties. In particular, if there is suspicion of a criminal offense, Stickz must pass the data to law enforcement authorities upon request. This includes the exchange of data with companies that handle credit card fraud. In this regard, there is no sharing of your personal data if the company wishes to use these for commercial use.

Other personal data we transmit to third parties are listed in the “Third-Party Providers“ section. There is no further transmission of your data to third parties.

In plain English:
We share your data with our third-party providers mentioned earlier, and if we legally have to. Other than that, we don't share your info. We don't want our data passed around, so we don't pass yours around.

Right to Information, Deletion, and Revocation

Right to Information

You have the right to request confirmation as to whether your personal data are processed, and if so, which specific data are processed and for what purpose(s) (Art. 15 GDPR).


You have the right to demand that inaccurate personal data be rectified without delay. Furthermore, considering the processing purpose(s), you have the right to demand that incomplete personal data be completed (Art. 16 GDPR).

Right to Erasure

Once your user relationship has been terminated and the legal retention periods according to tax and commercial law have expired, all personal data will be erased unless you have expressly consented to the further use of such data with regard to your customer account.

You may demand the erasure of your data at any time according to Art. 17 GDPR if the statutory retention periods are not affected thereby and if the data are no longer required for performing contracts.

Right to Restriction of Processing

You have the right to demand that the processing of your personal data be restricted if one of the criteria, according to Art. 18 GDPR, is met.

Right of Data Portability

You have the right to receive the personal data you have provided in a structured, commonly used, and machine-readable format. Furthermore, you have the right to transmit such data to another responsible party without hindrance from us, provided the requirements according to Art. 20 GDPR are met.

Right to Object

According to Art. 21 GDPR, you have the right to object to the processing of your personal data according to Art. 6 para 1 lit. e) or lit. f) GDPR at any time on grounds relating to your particular situation.


You may informally revoke your consent to the use of your data at any time with future effect (Art. 7 para. 3 GDPR). As the case may be, you may no longer use our services / may no longer use our services to the full extent.

Right to Appeal

You have the right to lodge a complaint with a supervisory authority – without prejudice to any other administrative or judicial remedy – and may, in particular, do so in the country where you habitually reside or the place of the alleged infringement if you are of the opinion that our processing of your personal data constitutes a violation of data privacy laws (Art. 77 GDPR).

Contact Information

For revocation as well as requests for information or deletion regarding your personal data, please contact us via email below.

In plain English:
All the boring GDPR stuff, letting you know you can request to see any personal data we collected about you, request to delete it, and more.